ON-DEMAND VIRTUAL EVENT
How AI Can Help You Scale Fintech UX
Researchers today face intense pressure to move faster, do more with fewer tools, and amplify the customer voice—all while staying compliant. Join Sam Gager, a seasoned UX researcher in financial services, and Prayag Narula, CEO of Marvin, for a fireside chat on how AI is helping teams meet those demands and transform the research process.
They’ll share practical strategies for scaling insights, building stakeholder trust, and making research work in the fast-moving world of fintech.
You’ll learn:
💡 How to streamline your research stack to move faster with less
💡 Why fintech is ahead in AI — and what other industries can learn from it
💡 Smart ways to recruit participants in regulated environments
💡 How to scale feedback without losing the story
💡 What’s next for AI in research — and how to stay ahead
Save your seat and join us live. Can’t make it? Register anyway and we’ll send the recording your way.
Speaker Spotlight

Sam Gager
Sam Gager is a seasoned insights leader with over 20 years of experience transforming complex data into clear, actionable strategy. With roots in classical research and a career spanning fintech, SaaS, and media, he’s built and scaled research teams that influence decisions from product design to brand strategy.
Known for his strategic mindset and cross-functional impact, Sam brings a systems-level view to research—merging AI, behavioral insight, and stakeholder trust to drive better outcomes, faster. His work is grounded in the belief that research isn't just about answers—it's about enabling the right decisions at scale.

Prayag Narula
Prayag Narula is the co-founder and CEO of HeyMarvin, the first AI-powered research repository and qualitative data analysis platform. Marvin was designed to elevate the voice of your customers so you build exactly what they need.
Previously, Prayag co-founded and led LeadGenius. Prayag was a researcher at University of Helsinki in Finland.
He studied at the UC Berkeley School of Information, and he is the published author of more than a dozen research papers in the field of HCI, User Centered Design, Artificial Intelligence, Crowdsourcing, and Computer Networks.